Clefable in depth
From the treble clef to the pixie
Its Japanese name is ピクシー, Pixy, taken directly from the English pixie: the small fairy of British folklore. The Western name shifts register and combines clef, the musical symbol, with fable. That clef also appears in Clefairy and Cleffa, explaining why the whole line is surrounded by notes, songs and time signatures — Metronome, which it learns at level 1, is the emblem of the idea.
The design layers two things onto the same body. There is the fairy of folklore, with its little wings and mischievous air, and there is the moon: large ears, lunar powers, an evolution that requires a Moon Stone and a Comet Shard among the items it can carry in the wild. The moon rabbit, the figure that East Asian folklore places living on the satellite, fits all of this. The anime went in the other direction and presented the line as creatures from elsewhere in an episode devoted to Clefairy.
Twenty years as a Normal type
It was Normal type until Generation V. Fairy did not exist, and when it arrived Clefable gained more than a new type: it went from resisting absolutely nothing to resisting Fighting, Bug and Dark and becoming immune to Dragon, all without changing the model. In the same revision, its Special Attack rose from 85 to 95, and the total went from 473 to its current 483. Ten points and a type change took it from filler to a starter.
The abilities followed a similar path. Magic Guard appeared in Generation IV and, until Generation V, the Clefairy line was the only line in the Pokédex that could have it; it remains a rare ability today. Unaware arrived later as a Hidden Ability, and the two approach the same idea from opposite sides: denying the opponent the indirect route.
Up against the other pink balls
Wigglytuff is the inevitable comparison. Same generation, same idea of a round pink creature that grows suddenly with a stone, same Egg Group, same change to Fairy in Generation VI. The difference lies in how they distribute their stats. Wigglytuff put almost everything into HP and has nothing to sustain it; Clefable spreads 95/73/90 and also has an ability that takes half the opponent’s tools off the table. Of the two stone evolutions from that generation, only one still shows up on teams.
It is also worth saying what it is not. With 70 Attack, half its TM list is decorative: Fire Punch, Ice Punch and Thunder Punch are there, and none of them is worth the slot. Giga Impact and Focus Punch are the same. What it does well, it does slowly and from behind, taking hits.
The mascot that never was
Before Pikachu took the position, Clefairy was considered as the face of the franchise. Masakazu Kubo has explained that the change was aimed at reaching a broader audience: a partner that read as a household pet and had a colour recognisable from a distance. Pink lost to yellow. In the manga of the time, though, the Pokémon accompanying the protagonist is a Clefairy, and there the original decision was fixed on the page.